LongOn Capital Acquires Leading Senior Care Survey Provider WeCare Connect

October 25, 2021 - LongOn Capital Partners, a private equity firm focused on investing in high-growth companies, today announced the acquisition of WeCare Connect from Wellspring Lutheran Services. Financial terms were not disclosed.

Founded in 2012 as part of Wellspring Lutheran Services, WeCare Connect is the industry leader in survey solutions for senior care, healthcare, and human services organizations. The company's non-anonymous survey platform captures continuous feedback through the voices of employees, patients, and residents to provide real-time insights that help providers increase retention, satisfaction, and organizational stability.

"WeCare Connect has established itself as the go-to survey provider for the senior care industry through its innovative voice-based approach and deep domain expertise," said Anuj Grover, Partner at LongOn Capital. "We are thrilled to partner with the WeCare Connect team as they continue expanding their footprint across senior care and healthcare.

"WeCare Connect's survey platform enables care providers to pinpoint vulnerabilities and navigate change more effectively by distilling employee, patient, and resident feedback into actionable alerts and analytics. Key capabilities include:

  • Capturing qualitative and quantitative insights through multiple communication channels

  • Proprietary natural language processing to analyze open-ended responses

  • Real-time dashboards and reporting to drive data-driven decisions

  • Automated alerts on emerging trends and issues

"Joining forces with LongOn Capital positions us to accelerate investment in our technology platform and expand our services to better serve the evolving needs of healthcare organizations," said Jon Golm, CEO of WeCare Connect.

"LongOn's resources, capital support, and technology and healthcare expertise will be invaluable as we enter our next phase of growth."Since its inception within Wellspring Lutheran Services, WeCare Connect has rapidly grown to serve over 1,300 senior care locations across the U.S. and Canada. The company's strong brand reputation, high client retention rates, and continuous product innovation have fueled its emergence as an industry leader.

LongOn's acquisition of WeCare Connect aligns with the firm's strategy of investing in differentiated, technology-enabled services companies poised for accelerated growth and market leadership. The investment will provide growth capital and strategic resources to expand WeCare Connect's platform capabilities and healthcare market penetration.

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